Grain dryer market is entering into growth

At present, there are more than 500 domestic drying equipment manufacturers with sales exceeding RMB 3 billion. However, the dryer market is not fiercely competitive. The actual competitors are mostly small and medium-sized enterprises. Their technology, production and sales capacity are weak, and it is easier for large-scale enterprises to integrate the market.

The dryer market is growing rapidly. According to figures calculated by industry figures, during the eight years from 2005 to 2013, the country’s dryer population has grown from the initial 36,000 units to more than 80,000 units, with an average annual growth rate of approximately 15.6%. In the past eight years, the annual sales volume of various types of dryers nationwide has increased from about 3,000 in the beginning to nearly 8,000, with an average annual increase of 18.9%.

The grain drying industry is still in its infancy. According to the measured data, during the eight years from 2005 to 2013, the capacity for drying foodstuffs in China has increased by 86.5%, with an average annual increase of 10.8%; in 2013, the total amount of actual grain mechanized drying in the country was approximately 61 million tons, accounting for approximately At that time, the national total grain output was 10.13%. In the United States and Japan, the drying rate of grain mechanization is above 95%, highlighting that the gap between China's grain drying and processing industries is still quite large.

The level of development of the grain drying industry has been seriously lagging behind the overall progress of national agricultural mechanization. In 2013, the level of comprehensive mechanization of crop cultivation and harvest in the country has reached 59.5%. Mechanization of links such as grain production and “farming and harvesting” has been increasing year by year, but the development of the food mechanization drying industry has lagged behind, and the average national mechanization drying rate At only about 10%, it has become a "bottleneck" that restricts food security production.

The dryer market is still in a non-standard development stage. The main performance is the unbalanced development of the market. The Northeast Market was the first to start, mainly consisting of large-scale continuous high-temperature drying towers; the Zhejiang market followed up earlier, after five to six years of development, it was almost mature; Hubei, Hunan, Jiangxi, Anhui, and Sichuan and Chongqing took off rapidly, and other areas It has just entered the bud. The second is to subsidize the market supply and demand. The purchasing power of users is almost entirely driven by the subsidy policy. Subsidies in most areas occupy the bulk of actual purchases. Without subsidy support, few users are interested. Third, the quality of products varies greatly. Due to the wide geographical area and variety of crops in China, there is a large difference in the demand for dryers. In particular, in recent years, the dryer brands have shown explosive growth, and poor brands have entered the market. Fourth, price sensitivity is strong. The government's subsidy for dryers is too large. After subsidy in most regions, users rarely pay out, resulting in increased price sensitivity. The user purchases too much to consider the price factor, and the attention to product quality, after-sales service, etc. is not enough.

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